LVMH and Nike Lead Luxury Revolution with NFT-Based Digital Product Passports
SEOUL — The definition of a non-fungible token (NFT) has officially expanded into the heart of the multi-billion dollar luxury goods supply chain. Iconic global brands, including LVMH and Nike, announced a significant acceleration of their “Digital Product Passport” initiatives on Friday, definitively transitioning NFT technology away from speculative digital art and toward the core […]
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